When summer arrives in full force, so does the potential for overexposure to harmful ultraviolet (UV) rays. July marks National UV Safety Month, a public health initiative that emphasizes the importance of sun protection. For businesses, nonprofits, and health organizations, this is also the perfect time to combine outreach with brand visibility through thoughtful, health-conscious marketing. That’s where promotional items for National UV Safety Monthcome in.
Branded giveaways not only spread awareness about the dangers of UV radiation but also provide practical tools that help recipients protect themselves while outdoors. These items align your brand with a positive cause—health and safety—and offer long-term visibility as they are often used repeatedly. Here’s a look at some of the most effective and appreciated promotional products for UV awareness campaigns.
1. Custom Sunglasses
Stylish and functional, custom sunglasses are among the most popular promotional items for National UV Safety Month. Look for lenses with 100% UVA and UVB protection, and offer frames in bold colors or with your logo printed on the side. Whether recipients are heading to the beach or just walking the dog, these sunglasses will remind them—and others—of your brand.
2. Branded Sunscreen Packets
Sunscreen is essential for any UV safety kit. Travel-sized bottles or single-use packets are convenient options for trade shows, community events, and health fairs. Choose SPF 30 or higher, and ensure the packaging features your branding along with reminders to reapply every two hours. This giveaway not only promotes sun safety but also positions your brand as health-conscious and caring.
3. Personalized UV Wristbands
Wristbands that change colors when exposed to UV light are fun and useful. When these silicone bands are exposed to UV light, they change color. This is a visible cue to get some shade or put on sunscreen. They’re great for both kids and adults, and they make a big difference in school projects and events to raise awareness. Add a UV safety message and your brand to make them stand out the most.
4. Customized Water Bottles
Staying hydrated in the heat is just as important as wearing sunscreen. High-quality, reusable water bottles make excellent giveaways for UV Safety Month. Add your branding and a UV safety tip such as “Drink water and reapply sunscreen regularly.” BPA-free plastic or stainless steel bottles are both great options that recipients will use all summer long.
5. Logoed Hats and Visors
Hats offer practical sun protection and a broad canvas for your logo. Whether it’s a baseball cap, bucket hat, or visor, these wearable items help shield the face and scalp from harmful UV rays. Offer them as part of a sun safety kit or as a stand-alone giveaway at outdoor events, wellness expos, and corporate picnics.
6. Cooling Towels with UV Protection
Innovative and useful, cooling towels with built-in UV protection are perfect for athletes, festival-goers, and outdoor workers. These towels can be easily branded and serve the dual purpose of cooling the skin while blocking UV rays. They make a high-impact statement about your brand’s commitment to wellness and comfort.
7. UV Protection Lip Balm
Often overlooked, lips are vulnerable to sun damage. Lip balms with SPF can be easily customized and handed out at any event. They are compact, useful, and frequently reapplied, giving your brand repeated exposure throughout the day.
Final Thoughts
Choosing the right promotional items for National UV Safety Month allows your organization to do more than just advertise—it shows genuine support for public health. By giving away sun safety tools like sunglasses, sunscreen, and UV-detecting wristbands, you empower people to take action while associating your brand with responsible living and care. So this July, let your brand be the reason someone remembers to wear sunscreen or seek shade. It’s marketing that makes a difference.
